Helping You Navigate the Path to Innovation at HIMSS19

If you’re looking for the brightest ideas in digital health innovation, Ian Hoffberg is the man to know. As Applied Innovation Manager for HIMSS, he helps coordinate events focused on innovation at the 2019 HIMSS Global Conference & Exhibition on Feb 11-15, 2019 in Orlando, Florida.


Hoffberg describes his role at HIMSS as working with some of the best minds in healthcare. “The innovation community at HIMSS educates me every day. They identify pain points in healthcare and push the industry to do the right thing. I get to work with people who see the status quo and challenge it.” 


Hoffberg began his career journey right after college at Memorial Sloan Kettering Cancer Center in New York City, where he checked in patients and soon advanced to the role of outpatient clinical manager. “It’s where I had my first experience with understanding the patient experience,” he says. “It was the early 2000s and I learned what it takes to roll out an electronic medical record and computerized provider order entry system. It opened my eyes to where the industry was going.”


He later worked in quality assurance for athenahealth in Watertown, MA and helped develop document reader software to increase productivity and reduce errors. Hoffberg then moved to Washington DC to become manager of Consumer eHealth with the National eHealth Collaborative. When the organization merged with HIMSS in 2013, he made the transition and jumped at the chance to continue bringing the voice of the patient into the managing healthcare discussion and then shortly latter refocused his expertise around the advances in healthcare technology as the HIMSS Applied Innovation Manager.


“Innovation touches so many areas at HIMSS. The members in our community love to share their expertise,” says Hoffberg. “I always say that HIMSS members worldwide should all be considered innovation community members because that’s why they’re here – to learn about new ways to tackle challenges in healthcare, and learn about new trends processes, technologies and policies.” 


Innovation tracks at HIMSS19


Hoffberg is excited about upcoming innovation events at HIMSS19 where he promises “something for everybody.” He offers this “insider’s look” at highlights:


Begin your week with a focus on best practices and next practices for high-performance innovators. In a small, intimate setting, industry leaders address everything from operational capabilities to scaling, funding, and partnering with entrepreneurs. World-renowned speaker Aneesh Chopra, President of CareJourney and the first US Chief Technology Officer, shares his blueprint for putting patients at the center of APIs. Dr. Karen Murphy, Chief Innovation Officer of Geisinger, speaks about aligning innovation into an overall strategic plan. A full line-up of speakers will share proven ideas for innovating across multiple mediums, including approaches to building regional innovation programs.


Within the massive exhibit hall, attendees can quickly locate innovation-themed exhibits and education sessions in the Innovation Live space. Expanded in space since last year, it’s the right place to discover cutting-edge disruptive technologies and network with leading startup incubators.


Explore the latest in digital health – from blockchain to artificial intelligence, from CDS to SaaS, and more. A broad line-up of speakers includes John Halamka, MD, MS, Chief Innovation Officer at Beth Israel Deaconess Medical Center. On Feb 13, he describes policy, technology, and change management lessons learned from Asia, Europe, Africa, and the Americas, as he highlights what’s next for healthcare IT.


Hosted within Innovation Live, the Developer Innovation Lab offers hands-on workshops, networking, and tech talks by speakers like Aashima Gupta of Google Cloud. Accelerators like the Cedars-Sinai Accelerator present companies they’ve helped to transform healthcare delivery and patient care for the future. This is the place to get your questions answered by leading developers, data scientists, entrepreneurs and innovators. 


New this year, Debut Square is located at the entryway to the Innovation Live and Interoperability showcase exhibit area. It’s an amazing opportunity to watch Market Debut sessions featuring new healthcare technologies, products, services, and solutions launching this year. Take part in a new pitch competition called NursePitch™ in collaboration with American Nurses Association (ANA), designed to increase the voice, opportunity and visibility of nursing-led innovation in the digital health ecosystem. And at the HIMSS Winner Circle, meet Medical Capital Innovation Competition winners with unique approaches to using technology to solve some of healthcare’s greatest challenges. 


Successful digital innovation today often means finding the right partners. In this forum, you’ll discover high-level approaches to build and align strategies, technical capabilities, and investment collaborations with vendors, startups, and new entrants. One session features Graham Grieve, inventor of HL7 FHIR and FHIR Product Director at HL7 International, as he shares tools needed for the technical foundation of engaging interfaces and driving high-value interactions. The forum concludes with a session on partnership models where you’ll learn how to accelerate your organization’s funding, equity investments, customer agreements, scaling, and more.


Explore the complete schedule and register now for the HIMSS19 Global Conference & Exhibition.